I like safe and effective beauty products and test out a lot of products. I love the Shea Moisture line and the company history is interesting, the products smell great and they work. Plus they are a natural, organic and a sustainably-produced line. Not all products can say that! AND 10 % Of the Shea Moisture community commerce sales go to women-led business to support local communities where the ingredients come from.
Their web site says they strive to be sulfate free, paraben free and are tested on people not animals. The products in the Shea Moisture line use some pretty unique ingredients gathered from around the world and the background of this beauty line is interesting. Sofi Tucker started selling Shea Nuts at the village market in Bonthe, Sierra Leone in 1912. By age 19, the widowed mother of four was selling Shea Butter, African Black Soap and her homemade hair and skin preparations all over the countryside. This legacy continues today. Here are a few of the items I tested out.
The SheaMoisture Fruit Fusion Coconut Water Collection smells so good! The shampoo and conditioner is enriched with Fruit Infused Coconut Water, Imbe Oil and Certified organic Shea Butter (that is ethically sourced from seven women’s co-ops in Northern Ghana) A nice weightless formulation that gives a bit of boost to my hair!
The 10-in-1 Renewal System is great for older hair (lol…ok moms in their 30’s and 40’s!) The antioxidant-rich collection helps to perfect and renew vibrancy to dull, lackluster hair. I use this as a special treat for my hair. It is sulfate-free has anti-aging benefits (no more frizz), color protection and your hair is super soft!
I love the bars of soap and body lotion too. The superfruit organic complex bar soap has Shea and Mango Butter and the superfruit complex of Raspberry Ketone, Goji, Acai and Guava extracts to nourish skin. I do notice when I use this that my skin is much smoother and it also lathers very well. Check out all their products as they have something for everyone. In fact they have a new web app #amillionwaystoshea in which you can upload a photo and answer some questions on which product is best for you!
Disclosure: Shea Moisture sent me the items above to test out and review. All opinions in this blog post are my own.